At the heart of our philosophy lies a deep commitment to our customers. We strive to understand the unique needs and desires of beauty enthusiasts across Europe and beyond, crafting products that enhance natural beauty, boost confidence, and bring joy to daily routines. Every creation reflects our belief that beauty is inclusive, empowering, and deeply personal.
Sustainability guides our actions. We are dedicated to minimizing our environmental footprint throughout the supply chain, from implementing eco-friendly manufacturing processes in our Chinese facility to using recyclable packaging and supporting responsible sourcing initiatives. We believe in nurturing both beauty and the planet for future generations.
In essence, we are more than a beauty trading company—we are a bridge between cultures, a guardian of quality, and a champion of innovative, sustainable beauty that enriches lives.

our advantages

We serves as a core hub in Europe’s business system, covering end-to-end operations from front-end demand alignment to back-end service support.

In business development, our professional team engages deeply with European clients: it accurately captures market needs, interprets collaboration requirements, and builds an efficient communication bridge to lay a solid foundation for subsequent cooperation.

In product advancement, we leads sample verification, strictly controlling quality and specifications to align with client expectations, while providing timely feedback to drive product iterations. During order execution, it has a robust order tracking system to monitor production and logistics in real time, ensuring on-time, quality delivery.

For logistics, leveraging the Netherlands' strategic location and mature logistics network, it integrates warehousing and transportation resources to offer tailored solutions, effectively connecting supply chain links. In cross-border operations, it masters import procedures and local tax regulations, handling customs clearance and tax filing to mitigate compliance risks for smooth cargo entry.

Financially, we manages end-to-end payment processes with accurate settlements, ensuring secure and efficient capital flow. Additionally, it prioritizes after-sales service with a rapid response mechanism: addressing post-use issues promptly, enhancing client satisfaction and loyalty, and strengthening long-term partnerships.

Our company

John de Wittstraat 12
2242LB, Wassenaar, 
The Netherlands
Monday -Friday 
9:00-17:00
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